☰
Jaguar Land Rover and Nvidia have reportedly entered into a multiyear agreement to develop software for future Jaguars and Land Rovers models, marking a major boost for the luxury automaker as it plays catch up with Tesla Inc and other rivals.
Parallelly, the collaboration is a big win for Nvidia as it ventures deeper into the auto industry after tightening its grip on gaming, AI, and high-powered chips and software utilized in servers. Nvidia also announced deals with several Chinese EV brands last month.
JLR CEO Thierry Bolloré cited that the long-term strategic partnership with Nvidia will open up new possibilities for future vehicles as the business continues to revamp itself into a truly worldwide and digital powerhouse.
The two companies expressed that working with Nvidia engineers would enable Jaguar Land Rover to develop vehicles with autonomous capabilities and provide more data and software-powered features to drivers. They also said the new Jaguars will be upgradable, just like today’s Tesla vehicles.
As per credible sources, the upcoming vehicles will be developed on the Nvidia Drive Hyperion 8 platform, which is a computer architecture and sensor set for full self-driving systems.
This isn’t the first time Jaguar Land Rover is partnering up with a tech giant. The automaker had previously inked a deal with Alphabet-owned Waymo to deploy autonomous driving technology. However, this technology can’t be used for future Jaguars. Waymo collaboration was limited to the Jaguar I-PACE electric SUV, Francois Dossa, JLR’s executive director for strategy.
Nvidia’s VP of automotive, Danny Shapiro, stated that Nvidia’s technology will serve as the brains and the nervous system of Jaguar Land Rover vehicles from 2025. He also added that the company has USD 8 billion in automotive business booked over the next six years.
The financial terms of the latest deal remain undisclosed.
Source credits –
With a commendable experience of content creation under his belt, Pankaj Singh, a qualified Post Graduate in Management, boasts of having worked as a freelance writer and an insurance underwriter. Additionally, Pankaj has also enriched his qualification portfolio with Read more...
The American tech giant Oracle has reportedly expressed its readiness to assist Canadian banks with their open banking requirements, offering necessary tools as needed once the country decides to make this service available. Sonny Singh, the Execu...
GreenSky was bought by Goldman Sachs in 2021 for USD 2.24 billion stock deal. Goldman Sachs quotes GreenSky as ‘good business’. Goldman cites itself not best suited to lead the fintech in long run . In the recent turn of event...
Electric car manufacturer, Tesla, has reportedly been ordered by a federal jury to pay more than USD 3.2 million in damages to a former worker, following his win in a racial harassment suit. Owen Diaz, who worked as a lift operator at the firm’...
© 2024 business-newsupdate.com. All Rights Reserved.